Saturday, May 12, 2012

The use of creativity

Last week I was reading Swiss Miss' blog and came across this quote: “The best minds of my generation are thinking about how to make people click ads.” – Jeff Hammerbacher, Early Facebook Employee

That quote pertains to people in the advertising business, but I'm sure it's true in other fields as well - Our creativity and thinking goes towards solving these seemingly trivial things.

It's funny thinking about it now, but over the last 3 years, I've spent countless hours figuring out how to sell more peanuts, candy, vodka, and whiskey. As delicious as those items may be, it still seems weird looking at it from afar.

I started this post prepared to knock all of the pointless things people waste their talents on, but while writing I remembered something my old pastor used to say: God knows the things that you're attracted to, so go after them.. And there you'll find what else He has for you.

While working in advertising, I started to see other interests come about: TV writing (television shows) and beat making (I start a class tomorrow). I don't know how great I'll be at either, but who would've thought peanuts, candy and alcohol could lead me here.

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