Tuesday, July 28, 2009

Go Forth

I'll try not to be corny about this...but a friend of mine was very depressed a couple of weeks ago, and she saw this ad/poster (done by Wieden and Kennedy) in the subway, and said that the tag line "Go Forth" and the copy, "Do the best you can and don't look back" really inspired and motivated her to keep pushing and to "go forth." I just wanted to post this because it's another example of how important and effective advertising is. A lot of times, it goes beyond JUST selling products.

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